We shot out a lookbook for the launch of the Dallas Empire and their announcement merch drop. Featuring Huke and 2020 MVP Shotzzy, we helped kick off the team that would later be known as the 2020 CDL World Champions.
2020 Take the throne line
As the 2020 playoffs approached Heat Index was tasked with designing a limited merch drop that highlighted Dallas Empire’s battlecry: Take the Throne. Keeping the run constrained to two pieces we designed a short sleeve t-shirt in addition to a long sleeve so no matter where you live, or what time of year it was you could show support. The Dallas Empire continued on to Take the Throne and become the 2020 CDL World Champions.
Photos by Austin Cox, and ULT